Post by Rumi65 on Apr 16, 2023 9:50:57 GMT
They are fundamental in your content marketing strategy, but do not get carried away only by this information. If you put too much emphasis on the number of keywords in your content, you are likely to forget one of the main attributes of this task. the relevance of the content. Variety. offers a wide variety of content. Don't limit yourself to blog posts, ebooks, infographics. Incorporate other elements into your offer, such as podcasts, videos, interactive content. Your audience is wide and varied, so they will appreciate finding a different offer, varied content, and appropriate in time and form to their interests. Broad offer – Keep in mind that your audience may be in a very different situation when it comes to their buying decision process.
Not everyone wants to consume the same content because not everyone is in the same situation. Therefore, it is important to create content that responds to the buyer journey, that is, to the Latest Mailing Database pecific moment in which your buyer persona is within their particular purchase decision process. Quality. that quantity does not obfuscate you and takes precedence over quality. Nobody is going to consume your content for the mere fact that you have created it, but they will consume it because said content responds to the concerns and needs of your buyer persona at a certain moment. Quality means creating attractive, interesting content, thought of the user who is going to consume it, with a specific purpose, with a vocation to achieve an effect on the consumer beyond brightening the day.
Translates from content that shows the true value that you treasure, the experience that you generate, the sensations that you project. That is, if you are a university and I am your buyer persona, I end up feeling that I want to be part of that university community, that I want to live that experience. Selective channels. You cannot and should not be in order to be on all the sites and channels at the same time. Not by being in all the places you will get the results you are looking for. Make a prospecting effort to find out where and on which channels your audience is in order to bring them the appropriate content in each case. The idea is to accompany them in their purchase decision process and not so much to give them the rattle and be constantly meddling in all channels.
Not everyone wants to consume the same content because not everyone is in the same situation. Therefore, it is important to create content that responds to the buyer journey, that is, to the Latest Mailing Database pecific moment in which your buyer persona is within their particular purchase decision process. Quality. that quantity does not obfuscate you and takes precedence over quality. Nobody is going to consume your content for the mere fact that you have created it, but they will consume it because said content responds to the concerns and needs of your buyer persona at a certain moment. Quality means creating attractive, interesting content, thought of the user who is going to consume it, with a specific purpose, with a vocation to achieve an effect on the consumer beyond brightening the day.
Translates from content that shows the true value that you treasure, the experience that you generate, the sensations that you project. That is, if you are a university and I am your buyer persona, I end up feeling that I want to be part of that university community, that I want to live that experience. Selective channels. You cannot and should not be in order to be on all the sites and channels at the same time. Not by being in all the places you will get the results you are looking for. Make a prospecting effort to find out where and on which channels your audience is in order to bring them the appropriate content in each case. The idea is to accompany them in their purchase decision process and not so much to give them the rattle and be constantly meddling in all channels.